Connecting with families through sport.
Supporting Rugby's rising stars
We worked with Lexus in supporting grassroots rugby throughout the UK for four years by delivering all aspects of planning and management of the brand’s annual youth rugby tournament. Comprised of six regional rugby competitions from under 7s, 8s, 9s and 10s, the tournament saw local teams square off in the hope of winning a place in the national final, held at Franklin Gardens, Northampton, in 2015. Over 2,000 players participated in the 2014/15 tournament. Competitors from 172 teams hailed from six of the UK’s major regions, and regional festivals took place between October and November in Carlisle, Leicester, Bristol, Sidcup and St Albans.